by Sam Akbay
Why Professional Photography and Walk-Through Videos Sell Homes Faster
In today’s fast-paced, image-driven world, first impressions are everything—especially when it comes to selling or letting a property. At Sam Akbay Property Agency, we believe that how a property is presented online can make or break the interest of a potential buyer or tenant.
That’s why we strongly recommend professional photography and walk-through videos for every property we market. Here’s why these tools matter—and how they can help you achieve a faster sale, higher offers, and a smoother overall process.
The Power of Professional Photography
When scrolling through property portals, buyers and tenants make split-second decisions about whether a listing is worth clicking on. Often, it’s the photos that make the difference.
What makes professional photos stand out?
Lighting expertise: Professionals know how to use natural light or additional lighting to make rooms look spacious and welcoming.
Composition & angles: They showcase the layout and features of the home in the most flattering way.
Editing skills: Subtle editing ensures the property looks its best while remaining realistic and honest.
According to property market research, listings with high-quality photographs can generate up to 60% more online interest compared to those with basic phone pictures.
Why a Cleared and Staged Room Changes Everything
Even the best camera can’t hide clutter. Preparing your home for photography or video isn’t just about tidying up—it’s about creating a space that invites people to imagine themselves living there.
Benefits of clearing and staging:
More space: Removing personal items, excess furniture, and everyday clutter makes rooms look larger and brighter.
Neutral appeal: Staging with soft colours and simple décor helps buyers picture how they’d use the space.
Increased emotional connection: A well-staged home feels welcoming, aspirational, and memorable.
We often recommend a simple pre-shoot checklist: clear surfaces, tidy rooms, open curtains, and add a few fresh touches—like flowers, cushions, or a warm throw. These small details can make a big difference in how a home is perceived.
Walk-Through Videos: Bringing Properties to Life
Photos are great—but video is even better when it comes to creating an emotional connection. A well-produced walk-through video helps prospective buyers or tenants feel like they’re already there.
Why it works:
Virtual experience: Buyers can “walk through” the home without needing to visit in person—ideal for overseas or busy clients.
Storytelling: A video tells the story of the home, from entrance to garden, guiding the viewer through the space.
More views & shares: Video content is more likely to be viewed multiple times and shared on social media, increasing visibility.
At Sam Akbay, we work with trusted local videographers who understand how to capture the essence of Chelsea townhouses, period flats, modern apartments, and everything in between.
Added Tools That Make a Difference
In addition to stunning images and immersive video tours, we offer:
Floorplans that help buyers understand layout and flow.
Drone footage for properties with gardens, views, or unique locations.
Virtual staging for empty homes—bringing warmth and imagination to blank spaces.
These tools aren’t gimmicks—they’re strategic, proven methods for helping your property stand out in a crowded marketplace.
Want to Maximise Your Property’s Potential?
Whether you’re selling a period mansion block flat, a newly developed apartment, or a family home in London, investing in professional visuals is a smart move. At Sam Akbay Property Agency, we handle all the arrangements, from staging advice to videography—so you don’t have to lift a finger.
Let’s present your property at its absolute best.
Contact us today to arrange a free consultation and valuation—and let us show you the difference great marketing can make.
